Brand: GILLETTE

GilletteLabs – Grooming Campaign
Date: June 2023

GilletteLabs challenged me to elevate my grooming game, and I accepted—with a fresh shave and their exfoliating bar in hand. I created a series on Instagram Reels and Stories, giving my followers a look at how I keep my facial hair clean, defined, and camera-ready. Cross-promoted on TikTok and linked in bio, this campaign was a masterclass in modern grooming done right.